Led the design for the Impressions campaign, responsible for developing the brand's visual identity across print and digital channels. Provided art direction for 3D renderings and product photo shoots to ensure cohesive brand presentation.

Produced quarterly magalogs – 84-page publications – from concept through execution, highlighting product offerings and demonstrating our expertise in Senior Living. Additionally, oversaw digital asset creation and provided strategic guidance for the campaign’s landing page on DirectSupply.com/Impressions.